Question 1(b) = requires candidates to select one production and evaluate it in relation to one of the following media concept.
Genre: A2 Coursework Related
Target Audience
à Marketing Questionnaire= From the marketing questionnaire we found out what sound of things people our age range are into such as TV channels, shows, and got straight to the point and asked them which genre they prefer for both film and music. From the results we found out what genre our target audience preferred and based on film on this. http://emmaarjayne.blogspot.com/2010/10/marketing-research-questionnaie-1st.html
àTarget Audience brain storm. = We brainstormed ideas of our target audience and what we think that the audience would be like, and what they are interested in. This can help us decided from the things they are interested what genre will be best suited to them and how we can attract them through this information we have gathered. http://emmaarjayne.blogspot.com/2010/10/target-audience-research.html
Camera Angles à The use of camera angles within our production helped to show and reflected the two genres that our film is about; drama and horror. We used camera angles such as hand held as this helps to create fear and show the fast pace in which the actors are running, these things are normally seen in horror genres. For the middle shots we used close ups and medium shots these are normally seen in drama genre films as it helps the audience to see clearly what is going on to understand the drama.
Mise en Scene
à Location- wooded areas are normally seen in horror genres as they create the dark and mysterious feel so this is why we decided to have a scene like this within our film. By setting parts of it at night also creates the genre horror as typically in horror films bad things always happen in the dark. Having the location within a college and shows a typical day shows drama as it is realistic.
Sound
à No sound- emphasizes the horror as you never know what is going to happen. Silence in horror genres normally lets the audience know that danger is coming so by having no dialogue keeps the audience guessing what may happen next and what the characters are thinking. Also the use of no music in the parts with danger also enhances that it is a horror genre and that danger is going to happen.
à Music- challenges the genre of horror as normally there is not any music in horror films and if there is it’s very dramatic. From watching short films we decided to include music because
Editing
à Black and white- horror films such as sin city traditional in black and white. Black and white is very monochrome and dark which reflects what the genre horror should be about. Black and white was used in the ancillary tasks as well to carry on this theme.
à Only colour is within the poster and magazine photos to show the genre of drama as it makes it seem realistic at the same time.
à Shot transitions were kept simple, to help audience follow the horror and drama narrative simply and does not take away from the acting. However the simple transitions reflect the drama genre as this genre is seen as realistic and should be kept naturalistic as possible.
Genre: AS Coursework Related
Target audiece
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